Use Case

WhatsApp bulk messaging for online stores and D2C brands

For online stores, D2C brands, home businesses and marketplace sellers, WhatsApp is where customers already read messages. ClickCard sends approved template messages to people who agreed to hear from you and shows who received and read each one.

Start with WhatsApp on ClickCard View use cases

Best fit

Abandoned interest: “Hi {{1}}, the {{2}} you looked at is still available. Reply BUY and we will help you order.”, Order update (utility): “Hi {{1}}, your order {{2}} has been {{3}}.”, Launch: “Hi {{1}}, our new {{2}} is live from {{3}}. Reply SHOW for photos.”

Updated 2026-10-24

Status Approved

Why it helps

Use this page to understand the practical business value before setting up a ClickCard profile.

Reach customers with reminders, offers and updates without calling each one.

Personalise each message with the customer’s name and details from your list.

Replies land in a shared inbox so a message becomes a conversation.

Included features

CSV upload of customers

Approved templates with variables

Scheduling

Delivery and read reports

Automatic STOP handling

Shared inbox for replies

Use cases

Abandoned interest: “Hi {{1}}, the {{2}} you looked at is still available. Reply BUY and we will help you order.”

Order update (utility): “Hi {{1}}, your order {{2}} has been {{3}}.”

Launch: “Hi {{1}}, our new {{2}} is live from {{3}}. Reply SHOW for photos.”

Recommended setup

Connect your WhatsApp Business number to ClickCard.
Create and submit the templates above, adapted to your wording.
Upload customers who agreed to messages. Does checkout ask for consent to WhatsApp updates?
Send a small batch first, read the delivery report, then send the rest.

Quality tips

Order updates are utility messages; do not add promotions to them or Meta may bill them as marketing.

Say who you are in the first line and give an easy way to stop messages.

Send in daytime hours and not more often than customers expect.

Frequently asked questions

Yes, to customers who agreed to receive messages from you, using a template Meta has approved.

Meta charges per delivered template message by category and country, and the software has its own fee. ClickCard’s WhatsApp Starter plan is ₹999 a month for 5,000 business-started messages, and WhatsApp Unlimited is ₹1,799 a month with no message limit. The chatbot is included with Unlimited, and with Starter for your first paid month.

No for approved templates to opted-in customers. Free-form replies are possible inside 24 hours after the customer last wrote to you.

Related ClickCard resources

Run WhatsApp bulk messaging and a chatbot from one dashboard

Connect your own WhatsApp Business number, send approved template campaigns, answer customers in a shared inbox and let a chatbot handle the routine questions.

Create your free account

All WhatsApp features, tools and guides